The Best Things About Migrating to Shopify

I previously wrote about some surprises migrating multiple Xero Shoes WooCommerce sites over to Shopify.

That post focused on the myths about Shopify and how some things that work really well in WooCommerce don’t quite translate to Shopify.

This post looks at the flipside: the expected changes that turned out to be enormous wins for Xero Shoes. đź’Ş

From server reliability and instant reporting to a fast, usable admin, Shopify removed whole categories of work that used to consume developer, marketing, and customer service attention. 👇

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Three Surprises From a Shopify Migration

Shopify Migration Surprises

If you’re an ecommerce developer or considering replatforming an ecommerce site to Shopify, this post is for you.

It’s the last day of the year and I’ve spent more than half of it working on large multi-store migration for Xero Shoes. Earlier this spring, a decision was made to move all of our websites to Shopify.

The two main sites are XeroShoes.com and XeroShoes.eu, with a wholesale site scheduled to move in early 2026.

We migrated years of data, worked with a Shopify Platinum Partner agency to build a new theme, and most importantly, ended up with an apples-to-apples comparison of the same business running on WooCommerce versus Shopify.

And the results were illuminating.

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Amazon FBA or Shopify? Which Fulfillment Network Is the Best?

Amazon FBA vs Shopify Fulfillment Network

If you are are an eCommerce merchant you've probably heard about fulfillment networks or 3rd party logistics (3PLs). Fulfillment networks like Amazon FBA & Shopify Fulfillment Network (SFN) are incredibly powerful. If you can afford the cost they’ll store, pack, and ship all of your orders for you.

They handle an entire area of your business for you. For a merchant this is 25-35% of your responsibility. So being able to outsource this obligation and focus on other areas of your business can be massively helpful.

But calculating if a 3PL is worth the cost is complex. Shipping costs themselves are a nightmare of complexity. If you have more than 1 item in your store you will probably just understand the range of shipping costs to get several items from point A to point B. Trying to figure out a fair cost for the 3PL on top of regular shipping costs is challenging to say the least.

And there are challenges beyond just costs. You have to order and send in your products according to their schedule and in their preferred formatting. With all of that overhead switching 3PLs is painful and costly.

So fulfillment networks have some serious costs. But they also allow eCommerce entrepreneurs to live that idyllic lifestyle where you order piña coladas on the beach while your business continues to generate revenue. 🏖

Let’s look at the costs, procedures, and the tradeoffs for two of the biggest fulfillment networks: Shopify Fulfillment Network (SFN) and Amazon FBA so you have a baseline understanding of when and how you'd set up a 3PL for your own e-commerce store.

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How to Process Credit Cards Manually with Stripe

Entering Credit Card with Smartphone

Most e-commerce platforms let you create orders manually. That way even if you're at a conference or a potential customer calls you you can capture those orders.

While many systems let you create orders manually they don't always let you charge a credit card which kind of defeats the purpose. But even if your e-commerce platform doesn't let you process credit cards if you use Stripe you're in luck. They make processing credit cards really easy.

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Learn how to use Shopify on Lynda.com

Over the past couple weeks I've been pretty busy. So busy that I completely forgot to do those traditional business things like get business cards. facepalm

That's okay though – because I'm able to announce two projects this week.

I've spent part of my time consulting for some amazing e-commerce businesses (<- future post). And I've spent another part creating e-commerce content for Lynda.com. And today I'm happy to announce that we created and launched Learn Shopify: The Basics.

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