Learn how to use Shopify on Lynda.com

Over the past couple weeks I've been pretty busy. So busy that I completely forgot to do those traditional business things like get business cards. facepalm

That's okay though – because I'm able to announce two projects this week.

I've spent part of my time consulting for some amazing e-commerce businesses (<- future post). And I've spent another part creating e-commerce content for Lynda.com. And today I'm happy to announce that we created and launched Learn Shopify: The Basics.

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WordPress eCommerce Fundamentals Course Released

Just over one year ago I released the WooCommerce Cookbook and I heard from lots of store owners about how much they liked it. And after hearing the feedback I decided to create something a bit less technical and more abstract. Something that would help people understand the fundamentals of e-commerce. Several months later I'm proud to say that I published WordPress eCommerce on Lynda.com.

The Course

The course covers everything you need to think about before you build an e-commerce site for yourself or for a client:

  1. Understanding Your Market
  2. Marketing Your Site
  3. Selling Products
  4. Shipping & Orders & Taxes
  5. Securing Your Site
  6. Using WordPress for eCommerce
  7. Testing & Optimization

This is a video course so all of the lessons include me showing example sites and visual aids. It's over an hour long so there's plenty for you to digest before you make your first e-commerce site. Chapters 3 & 4 go into lots of detail about the types of products you can sell and the best way to do it. Ex. How can I sell a monthly subscription box? And which way is best?

Here's a sample video:


Why I Created This Course

I created this course is because e-commerce is no longer limited by technology. You aren't spending your time figuring out technical problems. The technology is relatively straight forward and as a store owner or a developer building a store for a client you have to figure out marketing & positioning problems to make sure that your product solves a need and that people can find it.

Only once you know that people really want to buy your product and you can get them to your site do you worry about the technical problems.

For those people who just want to know all about the different WordPress platforms I cover WooCommerce, Easy Digital Downloads, iThemes Exchange, & WP eCommerce.

I also cover third party platforms that can integrate in your WordPress site such as Gumroad, Clickbank, and Shopify.

If you're a store owner this course will make you ask questions about your product market fit and what you need to do to sell as many widgets as possible.

If you're a developer you will learn all of the same lessons which you can pass along to your clients and make them successful. Building a $10,000 site is great but it's even better if you can build the right site for $10,000 and get more work next year after your client's product makes a killing. 🙂

If this sounds good sign up for a free 10 day trial of Lynda.com and get access to this course and many others – or if you're already a member just watch. 🙂


If you're detail oriented you might notice that this course actually came out last summer! I held off on the announcement of this post because it came out right around the time of the WooThemes acquisition and I was quite busy with all of that. Not a good excuse I know but better late than never right?

Happy selling!

WooCommerce Terms & Conditions Popup

One of the cool things about writing a blog is that you get instant feedback. Usually people ask for my help customizing plugins but sometimes the feedback can spin up a new project. That's what happened with a blog post I wrote back in December. I mentioned that it would be possible to open the WooCommerce Terms & Conditions in a popup and I got email after email asking me how to do it.

After a dozen emails I decided to dig into this and came up with the WooCommerce Terms & Conditions Popup extension.

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PDF Form Submissions Add-On for Ninja Forms

PDF Form Submissions

I'm happy to announce my 7th add-on for Ninja Forms, PDF Form Submissions, is available!

I've been busily making minor improvements to all of my existing Ninja Form add-ons and I haven't had a new plugin announcement for a while. It feels pretty great to release something – especially something that relies on a huge pdf generation library. Best of all, I've made this extension pretty dummy proof. There really aren't any settings you can get wrong. You install it, check a checkbox and you're generating PDFs. You can automate the whole process.

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