The past couple days I've been talking about getting more people to your site with epic content, keeping people interested with newsletters, and using intelligent recommendations to increase order size and volume. All of those help you get more orders which is what you need when you're just getting started. Once you've had your store up and running for a while it's time to take a look through your catalog and refine it. Are any products doing very well or very poorly? Which ones are just bad products and which need a marketing push to make them successful products? You can do all of this with reports.
I'm a big fan of podcasts. They're just so handy when it's late at night or early in the morning and I want to take the dog on a walk. Why not learn something while I do that? Just yesterday I heard a WooCommerce question on the WPCast.fm podcast and I thought I'd take a crack at answering it.
Hi guys, my name is Travis and I'm interested in finding out what you think about the reporting options with WooCommerce. I have several clients who are running WooCommerce and are having issues with the way the reports are laid out. There's a couple paid options and I wanted to know if you knew of anyone with in-depth reporting experience & WooCommerce.
The good news is that the reporting that comes bundled with WooCommerce is actually pretty solid. It has all of the basics that any store would need. If you need more there are some pretty awesome free plugins and even a couple premium ones to take care of those needs.